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Using a Focus Group in Litigation is a live, interactive program designed to demonstrate how to effectively utilize focus groups as a strategic tool in litigation. Participants will learn how to gather valuable insights on case perceptions, juror behavior, and argument effectiveness. The program will cover best practices for facilitating discussions, interpreting feedback, and integrating findings into trial preparation. Join us to enhance your litigation strategy!
AGENDA
8:30 A.M.Registration for In-Person Participants
8:45 A.M.Login Time Open for Webcast Participants
8:55 A.M.Welcome and Introduction
9:00 A.M.Learning About the Different Types of Focus Groups, Objectives of Focus Groups, Type of Focus Group we will be conducting
9:45 A.M.Focus Jurors Enter and Discussions as to Format
10:00 A.M.Plaintiff and Defense Presentations to Focus Group
10:30 A.M.Coffee Break
10:45 A.M.Focus Group Deliberations
11:45 A.M.Wrap up and Dismiss Focus Jurors
12:00P.M.Debriefing and Analyzing Focus Group Results
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